How to Audit Your Own Website

How to Audit Your Own Website

Is your website the best it can be? You don’t need to be a web expert or spend any money to find out. You can audit your own site using the simple survey below.

  1. Is the site responsive and compatible with mobile devices, such as cell phones and tablets, which now account for over 50% of all web traffic?
  2. Is the site optimized for key SEO terms?
  3. How does the website appear in Google search results?
  4. Does the site have a content management system so that it can be easily updated and maintained by the user? If so, is the CMS up to date?
  5. Does the site load quickly?
  6. How does the website look when it’s shared on social media?
  7. Is the website running Google Analytics to accurately report data on the site’s traffic?
  8. Is the site backed up on a weekly basis so that it can be restored in the event of corruption, a security breach, or other catastrophic event?
  9. Is the site being kept up to date with the most recent security patches?
  10. Does the site have a blog to maximize SEO and user engagement? If so, is it current?
  11. Does the site have prominent links to social media platforms, such as Facebook, LinkedIn and Twitter?
  12. Is there a prominent signup form that’s integrated into a web marketing platform such as Constant Contact or MailChimp?
  13. Does the website allow users to view calendars and sign up for events?
  14. Can visitors make secure purchases directly on the website? If so, is the shopping cart optimized for SEO and user experience? Is there an SSL certificate for security?
  15. Is there any other critical functionality that could easily be added to the site?

If you answered yes to every question, you’re well on your way to a great site! If not, call us at 877-302-2185 and we’d be happy to personally review your site for free to help you come up with some great solutions.