We’ve recently noticed a big trend with our clients requesting to add the ability to sell branded merchandise on their website. The catch? We also found that they didn’t want to be managing everything that comes with an eCommerce store — things like shipping, inventory management, and updating products. For these kinds of sites, we knew we needed a print on demand service, and Printful was the easy answer.
Having completed several integrations with WooCommerce and Printful, we have found this to be the quickest and easiest way to start selling directly on a WordPress site. All you need to get started is a WordPress website with WooCommerce installed, a payment gateway such as Stripe or PayPal, and a high resolution logo or images to use on your products!
Here are a few of our favorite things about the integration with WooCommerce and Printful:
- Minimal Upkeep
One of the hardest things about keeping up an eCommerce store is managing inventory. Printful solves this by printing products on demand, so you never have to worry about losing money with unsold products. Your Printful dashboard is also automatically synced with WooCommerce, so no need to touch WordPress when you stop selling a product.
- Easily Add New Products
Always keep your shop fresh by choosing new products to carry in your store. From t-shirts, to mugs, masks, and hats, Printful really has it all. All you need to get started is a logo, just like that, you’re off to the races.
Printful will automatically process and ship your products after the order is placed on the website, so you don’t need to worry about calculating shipping costs. The plugin also offers real-time shipping rates, so customers can choose how quickly they want to receive their items.
- Decide your profit
With Printful, you can customize your profit margins to your business. By browsing through Printful’s catalog, you can see how much they will charge to make each product. With this number as a baseline, you can then raise the price to whatever you see fit, ensuring you get full control over your profit margin for your merchandise.
In short, the WooCommerce/Printful integration is one of the quickest ways to get your brand on physical products and out to paying customers. Thinking about selling products on your WordPress website? Give us a call today and see how we can help!