Category: Real Estate

A professional organization’s website plays an important role in getting your members connected with the appropriate client. In this blog series we’ll touch on the useful features of the MembershipWorks plugin and how they can be particularly effective for trade associations and professional groups. The pricing varies based on the number for members — for example 1,200 members would cost $79 a month. Given all the services it provides, we think it is well worth the price.

This post will focus on the Member Directory and be on the lookout for future posts covering their other features:

Membership Management

• Automatic Billing and Online Payments

• Event Calendar and Registration

 

Member Directory

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One of the main features of the plugin is the member directory. This gives visitors a way to easily search for and connect with your users. For instance, if you’re a real estate association using this plugin, visitors can narrow down their search by neighborhood and then by broker type. Say a user is looking for a realtor in Georgetown who specializes in finding commercial buildings. All members fitting the criteria will appear on a list and the user can browse member profiles to find the best fit.

MembershipWorks is also versatile enough to allow members who have multiple locations to list them all with separate contact information and location for each. So, the example real estate association, a member real estate agency would be able to list multiple brokers with different locations

profileCaptureMembershipWorks also makes it simple for members to customize their own profiles with a drag-and-drop interface, allowing them to add images, social media links and contacts. Recommendations can also been seen on a member profile, giving visitors the option of providing a simple “thumbs up” or a written review on the page.

As mentioned at the beginning of this post, the MembershipWorks is truly a robust WordPress association management system, and their member directory feature is just the tip of the iceberg. I’m looking forward to exploring the other features in future posts.

Keybridge Web specializes in websites for associations. To learn more, click here.

Your website can be a great avenue to recruit new talent. We recently found, an easy to use job management tool to help increase awareness about open positions — WP Job manager.

The WP Job Manager plugin allows managers to add on information such as job title, job description and location. The tool also allows job seekers search quickly for the type of industry field and location of the job. By default the plugin allows applicants to apply by sending an email to the company’s HR personnel.  After the application is submitted, company’s can send out automatic emails thanking the job seeker for their application.

This tool has a variety of add-ons that can enhance the number of applicants and interest in the $19 to $39 range. The WP job manager can allow the job posting to advertised or  have the posting redirected to a bigger employment websites such as Indeed  or Career builder. This plugin can allow applicants apply with  LinkedIn, XING or  Facebook. If employers want to build a standard form with name, email and resume attachment, you have to buy the forum add-on which is a standard for many job sites. Are no currently open positions? You can keep interest by allowing job seekers sign up to receive job alerts automatically after the company posts another job opportunity.

For association websites, this plugin gives access to different members to submit job openings they may have in their company. Overall this is a great plugin — it has so much potential to help many websites who are searching for employees.

Keybridge Web specializes in websites for accountants. To learn more, click here.

Potential home-buyers spend a lot of time on-line researching the purchase of a new home. One way to keep them on your site is to offer a financial calculator your website site. We found a plugin called the Responsive Mortgage Calculator, which real estate agents can add onto their website so potential buyers can estimate their future mortgage cost as they’re browsing home listings.

The Responsive Mortgage Calculator gives the breakdown on what buyers will need to pay when financing their property over time. The calculator includes total cost of property, down payment, fixed interest rate, loan term, payment period  and property tax interest rate. All the buyer needs to do is enter in the numbers and there is an estimate of the final cost. The  calculator is customizable to match the theme and can be seen on various devices.

When thinking about web design for real estate agents, you want to keep your site as user-friendly as possible. This plugin is a great way to accomplish that.

When buying or selling a home, people want access to their realtor and relevant information 24/7. So it’s critical that real estate agencies develop a strong web presence, with a site that shows off properties and demonstrates your expertise. We found an WP themes designed especially for real estate that can help you build real estate websites quickly and easily.

wpCasa allows you to craft a professional, functional and completely unique site almost instantly. It’s one of the most customizable themes we’ve found – there are tons of options for color and displays, drag and drop widgets, and edit screens that allow you to tailor each piece to your exact specifications. You can embed images and videos of properties, Google Maps, an automatic language translator, a mortgage calculator – even currency to accept payments online. It was designed by realtors, for realtors – so they’ve addressed all the needs specific to the industry.

We think this theme would be great for real estate agents, but also could be adapted to rental managers, or even vacation property owners. There’s 24 /7 support and constant improvements to the theme, and it’s been called the best real estate theme available. Definitely check this out if you’re building or upgrading your real estate website.