A professional organization’s website plays an important role in getting your members connected with the appropriate client. In this blog series we’ll touch on the useful features of the MembershipWorks plugin and how they can be particularly effective for trade associations and professional groups. The pricing varies based on the number for members — for example 1,200 members would cost $79 a month. Given all the services it provides, we think it is well worth the price.
This post will focus on the Member Directory and be on the lookout for future posts covering their other features:
One of the main features of the plugin is the member directory. This gives visitors a way to easily search for and connect with your users. For instance, if you’re a real estate association using this plugin, visitors can narrow down their search by neighborhood and then by broker type. Say a user is looking for a realtor in Georgetown who specializes in finding commercial buildings. All members fitting the criteria will appear on a list and the user can browse member profiles to find the best fit.
MembershipWorks is also versatile enough to allow members who have multiple locations to list them all with separate contact information and location for each. So, the example real estate association, a member real estate agency would be able to list multiple brokers with different locations
MembershipWorks also makes it simple for members to customize their own profiles with a drag-and-drop interface, allowing them to add images, social media links and contacts. Recommendations can also been seen on a member profile, giving visitors the option of providing a simple “thumbs up” or a written review on the page.
As mentioned at the beginning of this post, the MembershipWorks is truly a robust WordPress association management system, and their member directory feature is just the tip of the iceberg. I’m looking forward to exploring the other features in future posts.
Keybridge Web specializes in websites for associations. To learn more, click here.